Comments on: Mobile Affiliate Marketing is Broken (Mostly)!

By: Brook Lenox

Brook Lenox — Thu, 09 Sep 2010 21:39:55 +0000

@Matt L – agreed. Mobile affiliate stuff is still mostly a mess.

By: Matt L

Matt L — Wed, 01 Sep 2010 23:26:48 +0000

I’ve had dreadful results sending people to even the easiest to complete mobile offers (e.g. a state-submit auto insurance offer with about as straightforward and explanatory ad as you could imagine – not a single person out of about 500 clicks even submitted their state? c’mon…) I’ve tried click to call, and a multitude of other offers. The only one I ever got to convert on a consistent basis was an IQ test, which was a mobile service offer. Cheap clicks, yes, but about 1/2 of admob clicks vanish into thin air before hitting tracking on an offer (either my LP analytics or even when I direct link), and then count the low intention of buying or even giving up lead gen type info, and it’s a tough, tough nut to crack. Even in 2010.

By: Brook Lenox

Brook Lenox — Fri, 13 Aug 2010 15:29:52 +0000

@Yan – I’ve used Linkshare recently for tracking some things, BUT they still don’t track to the item level. So no, I’ve found no silver bullets (yet) for mobile affiliate marketing. Let me know if you have or do!